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As someone with more than a decade of experience being an adult webmaster I am always asked “What is your best advise for me?”  It’s such a hard question because the answer really is different for every person.   Where one guy may need help with one thing like traffic or SEO, another may need help with someone else like page layout. So I gave it a lot of thought, in an attempt to simply put, find an easy answer to that question … just something simple I could say that would pretty much apply to everyone and that is when it hit me ……
You Must Be Your Brother’s Keeper
What most new webmasters don’t seem to realize is that just like in real life, you are judged by the company you keep and will always be found guilty by association. This applies to search engine optimization and with the feds. Today I was searching for some new content to purchase. I was basically looking for some photo sets featuring either Chasey Lain, Racquel Darrian, Janine, Briana Banks or maybe even Christy Canyon. I went through about 11 different links of so called “premium” or “high quality” content providers, each really sucked. Either the site had a bunch of dead links or hadn’t been updated in years. It was very disappointing. So the next link I click on I find a few video clips for sale of a female pissing. I think to myself, pissing videos on the front page, really?! I back out of that site and go on to the next name on the list. But the question is, do you know why?
What does their illegal or questionable content have to do with me if I don’t buy it?  It has EVERYTHING to do with me. If I were to buy a photo set of my favorite porn star from them, that obviously would not be illegal or even remotely questionable, and years down the line the feds bust these guys for the things they are selling that are illegal or questionable, they will cease their customer database and then I would be on the feds radar.
That may not seem like that big of a deal but trust me, it is. The last thing you want as an adult webmaster is to be on the radar of the feds. Nobody needs that hassle. Even if you do everything above board it could still cost you thousands of dollars on legal fees trying to prove you are above board.
This rule of judging who I associate myself with applies to everything I do in business and this includes the very smallest thing such as trading links. Let’s say you trade links with a website that does something illegal or stupid like buyign links and ends up getting banned from Google or any of the major search engines. Research shows that any sites they link to or that link to that site are given a penalty so sticking with the “guilt by association” rule, your SEO efforts just went down the toilet because you are associated with them, even though you personally did nothing.
In terms of SEO it has more to do with being in a “bad neighborhood” or beign associated with that “bad neighborhood”. This is also why you want your own IP address. If you share an IP with a website that does something retarded, then your website also suffers.
So in the end my advise is the same that I’m sure your parents always told you … it’s guilt by association so watch your associations. You must always be your brother’s keeper because if your brother does something bad, you will be punished too, maybe not as bad as him but his bad deeds could haunt you for many years to come.
